Great people, as shown in this forum
The music appeals to me for many reasons. First of all, it seems to be one of the few genres that manages to combine wonderful and dreamy soundscapes, with a danceable rhythm - and on top of that, wonderful melodies. I love that.
Great musical diversity. There are so many different styles that there is something for each mood.
So far it's not very commercially oriented (in most cases ). Much room for experimenting, and as mentioned before, adventurous labels that are actually willing to the release the stuff.
Probably a lot more but I'm tired, can't think clearly